Michael, Author at Acuro

The Importance of Having the Right Information: Tips to Setting Up A New Business Successfully

Setting up a business involves a lot of thought and advanced planning. Some of the key elements to success are having a sound business plan, understanding your market and hiring great people with the skill sets best suited to servicing your clients effectively. Read More

Introducing Acuro

After a number of very successful years operating as White Beech Consulting, the company directors have taken the decision to update the brand by implementing a new name and logo. This change reflects a shift into more corporate-and-business-oriented consulting work. Read More

Facebook Boot camp

We recently attended a marketing boot camp in Brisbane run by Facebook’s Nick Bowditch, head of marketing in Australia and New Zealand. Read More

Stockman Experience

As 2013 kicks off, Darren and Brett are heading to the Kimberley region of Western Australia to develop a business plan for a new eco tourism venture. This exciting project will map out a plan to acquire the land and develop tourism experiences based on Aboriginal cultural knowledge and the long tradition of Aboriginal stockmen and women in the region. Read More

Royal Flying Doctor Service

In recent months we have clocked up many hours in small planes, visiting very remote communities across Queensland to listen to people’s views about how more Aboriginal and Torres Strait Islander people can become involved in the Royal Flying Doctor Service – Queensland Section. Read More

After the Flood

Local timber merchant, AAA Timber experienced the full force of the Brisbane floods in 2011 when their business was inundated. With assistance from the Queensland Government, Acuro was able to update the AAA Timber brand and marketing tools so that it could rebuild stronger after this major setback. Read More

Speaking in Colour

A great name for a unique business concept developed by Aboriginal arts and education consultant, Cherie Johnson. With our support, Speaking in Colour is now the leading provider of Aboriginal art workshops and education resources in the Newcastle and Hunter region of NSW. Read More